Claire Madden is widely recognized as a global authority on Generation Z. With roles spanning authorship, social research, keynote speaking, and media commentary, Claire is highly sought after for her deep insights into social trends, demographics, and the transformative impact of generational change. Her book "Hello Gen Z: Engaging the Generation of Post-Millennials" underscores her comprehensive understanding of this demographic cohort.
Known for her dynamic presentations, Claire excels at translating robust research into actionable strategies for educators, executives, and industry leaders. She is frequently engaged by major corporations and leading brands to analyse shifting landscapes and articulate their implications for business and society.
As a prominent media commentator, Claire regularly appears on prominent television programs like The Drum, The Project, SBS News, The Today Show, SkyNews, Sunrise, and The Morning Show. She also contributes her expertise to radio and print media. Alongside her media and speaking commitments, Claire holds a board position at a financial services company and is pursuing a PhD focused on exploring how Generation Z is reshaping the workforce.