Georgina McEncroe brings extensive leadership and resilience to the forefront, offering a blend of honesty and inspiration as a discussion leader, MC, or keynote speaker on topics ranging from life transitions and cultural shifts to technology, women in leadership, diversity, and courage in adversity.
George founded Shebah, Australia's all-female rideshare service, amidst personal challenges, including divorce and the responsibility of raising four children on her own. Her journey embodies not just finding balance in life but creating it.
Balancing her children's schedules, George recognised the need for a rideshare service that catered to women and their safety concerns. Shebah was born from this vision, pioneering space for women in startups and the tech industry where their influence is often overlooked.
She is dedicated to changing the lives of over 1000 female drivers by providing flexibility, sustainable incomes, and promoting a collective mission of female empowerment. George also promotes financial literacy among Shebah drivers through free consultations with experts.
George's work with Shebah extends beyond transportation, inspiring 90,000 female passengers to prioritise safety as a fundamental need. She advocates for meaningful diversity, emphasizing that women deserve more than token representation—they deserve equal opportunities and influence.
Professional, engaging, and witty, George embodies a profound understanding of human experience and advocates for true diversity. She is a divorcée doula, a devoted mother, a formidable role model, and an unapologetically courageous advocate for women's empowerment.
