Janine Allis and her team have grown the innovative youth-based business from one store in Adelaide, South Australia to over 200 stores in Australia, Chile, Indonesia, Singapore, South Africa, UK, Portugal, Hong Kong, Dubai, Estonia, Macau and Kuwait. Mexico, Thailand and South Korea are set to open their first stores this year. A recent deal with Nestle, UK means the growth of Boost Juice’s Ready to Drink products throughout that region. This Ready to Drink range is supported by a 12.5 million dollar launch campaign.
Janine Allis has experience across a wide range of industries. Previously she worked as a publicist in the arts and entertainment industries, a cinema manager in Australia and Singapore, an advertising executive and as head stewardess on David Bowies yacht. Being a working mother of four she is an advocate for healthy eating and living. With a hectic urban lifestyle in Melbourne, Janine understands firsthand the demands life can put on an individual.
Allis’ leadership style is natural, warm, giving and inspiring. People are extremely motivated by her to achieve amazing results. Janine describes herself as having a very hands on approach toward the running of Boost Juice, which has enabled her to fully understand and develop the growing business.